|
| Principle of Management Syllabus | IndianTechnoEra |
Principle of Management
BHUM-005
Objective:
Objective of this course is to understand the concepts and techniques of management and to equip the students with managerial skill that are essential to take effective decisions.
Unit-1
Personnel Management: Meaning and Functions of Personnel Management.
Job Analysis: process, Job Description and Job Specification. Recruitment & Selection.
Training- Meaning, objectives and Methods of training.
Performance Appraisal-Meaning and Methods of performance appraisal.
Unit-2
Financial management- meaning and objectives of financial management; Status and duties of financial manager.
Capital structure decisions: Features of appropriate capital structure. Sources of finance.
Working capital- Meaning, Factors affecting requirements of working capital.
Unit-3
Production Management: Definition and Objectives.
Production control: Meaning and Importance of Production control and steps involved in Production control.
Plant location: Factors affecting Plant location
Plant Layout: Factors affecting Plant Layout; Brief introduction to the concept of material management; Inventory control techniques.
Unit-4
Marketing Management-. Meaning, Functions and importance of marketing Management.
Marketing Mix, Role of computers in marketing management. Marketing Information system.
Marketing and Society: Social Responsibility and marketing Ethics.
Tutorial:
References:
1. R.S. Gupta, B.D. Sharma, N.S. Bhalla, “Principle and practices of Management” Kalyani Publishers.
2. T.N. Chhabra, Dhanpat Rai & Co.” Principles and Practices of management ”
3. R.D. Aggarwal, Tata McGraw Hill “Organization and Management”
4. M.C. Shukla “ Business organization and Management”
5. Drucker, Pater F., New York, “ The Practice of Management”.
6. Edwin B. Flippo : Principles of Personnel Management (McGraw Hill)
7. Michael J. Lucius : Personnel Management, (Richard D Irwin Homewood).
8. R.C. Saxena :Labour Problems and Social Welfare (K. Nath& Co. Meerut).
9. Kotler, Philip and Graw Armstrong “Principle of Marketing” (New Delhi: Prentice Hall of India)
10. I.M.Pandey, “Financial Management” (Vikas Publishing House Pvt.